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For a BMW That's as Unique as You Are: BMW Individual Collection

We all have our own unique ways of expressing ourselves, whether you do so by the clothes you wear, the color of your hair, the music you listen to, or how you spend your time away from the office--it all contributes to our sense of self, and the identity we project out into the world.

But for true BMW enthusiasts, the very passion they feel for the German automotive brand might just feel like a part of their unique identities. So BMW came up with a way for your luxury car to truly become an extension of yourself.

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Don't go Rogue without an M3

If you own a TV, you are perfectly aware of the latest addition to the Mission: Impossible franchise, Mission: Impossible 5 - Rogue Nation, and you may have seen some of the commercials involving tire-screeching car chases, scary stunts, and of course, Tom Cruise and Simon Pegg showing off their ability to hold their own among so much action. We know it's not that difficult to pull off those types of stunts when you have the 2015 BMW M3 which boasts a powerful 425 horsepower, 406 pound-feet of torque, a 3.0-liter engine, and it also happens to get a…

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Take Individuality for a Spin With BMW Individual

BMW Individual's highest quality of hand-crafted Merino leather provides you with an explosive sensory experience. If you choose BMW, the color of your vehicle's interior will exude elegance and expertise across every surface. Check out one of BMW's recent Tweets, showcasing this fine interior in Opal White, drawing inspiration from illustrious Mediterranean yachts.

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2016 MINI Clubman Takes the Runway


In celebration of the 2016 MINI Clubman's exciting new design innovations, MINI partnered with Pitti Immagine--an annual Italian trade fair publicizing atypical fashion brands--to create a line of unique men's accessories. While the fair's overall reputation explicitly stomps across the borders of eccentric and bizarre--particularly when compared to the conventional New York Fashion Week--MINI couldn't think of a better place to introduce its buzzed-about new cooper model.

Here at Long…

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'Functional' is the BMW 3 Series middle name


We live in a seemingly perfect vacation land here in Long Beach. But how often do we take advantage of this beautiful land of ours and really, truly take a vacation? Many of us daydream the adventures we'd like to take, but never do much beyond that. Our team at Long Beach BMW wants to make your dreams reality by getting you behind the wheel of the perfect adventure companion. That said, check out…

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Cheers to 40 years of the BMW 3 Series


It's been forty years and six generations of the BMW 3 Series at Long Beach BMW, so here's to the original sports sedan and that glorified feeling we get when sitting behind the wheel. Cheers to that!

A sedan, a Sports Wagon, or Gran Turismo, the BMW 3 Series easily takes over. Our own BMW 320i model represents the ultimate driving machine with a 2.0-liter BMW TwinPower Turbo inline four-cylinder engine that…

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BMW X5's Third-Row Seating Comes in Handy


Do you have a backseat driver in your life?  The 2015 BMW X5 now offers third-row seating that will give you the extra feet that might be necessary to focus on the road ahead.  That is, unless, you would like to hear more about Grandma's 'dancing calves.'  Check out BMW's latest advertisement below to see what we're talking about.

 

With more room than ever, the X5 is ideal for any sort of…

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Learn the Ropes of BMW Performance

Have you ever wondered how performance drivers learn their sick skills? Some are self-taught, yes, but others take advantage of mentors and driving programs to learn the tricks of the trade. If you're looking to learn, the BMW Performance Center right here in California offers a number of classes and programs to show you the ropes.

While the persona of a vehicle reflects on the driver, the same is true when the statement is…

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The M4 Concept Iconic Lights Model -- Reinventing Nighttime Driving

Gone are the days of attempting to arrive at our destination before dusk.  BMW revolutionized head and tail light technology when they demonstrated their Iconic Lights model at the 2015 Consumer Electronics Show in Las Vegas last week.  Check out the organic light emitting diodes (OLED) taillights in the clip below and try to tell us that they don't look cool...

Coolness aside, the intelligence behind these designs is what really caught our attention…

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BMW M6 Still Going Strong After More than Three Decades


A legend in the game since 1983, the BMW M6 possesses one of the richest histories throughout the Bavarian brand's lineup.  Simply put, this is one extraordinary sports car.  Have you had a chance to meet the current model?  If not, you're definitely going to want to take a moment to do so now.  Take a peek at it right here:

Available in either coupe or convertible body styles, the M6 is offered…

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